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Rolex Watches – How Trademark Infringement Costs Companies Billions

Rolex watches are some of the most high-class and expensive in the world, sometimes costing tens of thousands of dollars. Enjoyed by celebrities, politicians and wealthy CEOs, many people see Rolex as the ultimate status symbol of success. Rolex’s trademark could be classified as “people who wear our watches have lots of money.” Several individuals,

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Angie’s List Sues Amazon Over Trade Secrets Dispute

Angie’s List, the crowd-sourced business review website, is suing Amazon Local, a subsidiary of the internet megastore Amazon, over allegations it misappropriated trade secrets. The federal lawsuit was filed based on accusations Amazon Local executives and employees were signing up as members on Angie’s List and downloading provider profiles and member reviews. Allegedly, the information was

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California University Hit With Trademark Infringement Case

Mount St. Mary’s University in Emmitsburg Maryland is suing Mount Saint Mary’s University of Los Angeles for sharing a similar name. The lawsuit was filed in federal court based on allegations Mount Saint Mary’s University of Los Angeles had committed trademark infringement. Both universities are private Catholic liberal arts universities. The trademark lawsuit is attempting to

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What Can Be Learned From The Recent Facebook Trademark Lawsuit?

Facebook recently filed a series of trademark claim disputes against social media startup companies using the suffix “book”. Most recently, two Vermont engineers who own a company called “Designbook” were hit with a trademark infringement claim. A designbook is what engineers use to draw sketches and concept designs. According to Facebook, the name “Designbook” would confuse customers

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Pot Chocolate Company No Match For Hershey’s Trademark

When Colorado passed state laws that legalized marijuana, a new industry opened up and boomed. On the federal level, marijuana is still considered an illegal narcotic, but so far the feds have not tried to overrule the state’s power on this issue. However, the Hershey’s Company wants nothing to do with the new lease on

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Virtual Reality Headset Maker Caught In Breach of Contract Lawsuit

The founder of Oculus VR Inc., which makes the virtual reality headset the Oculus Rift, has been accused in a lawsuit of taking confidential information and passing it on to others. In 2014, Facebook acquired Oculus for $2 billion, hoping to get a front row seat to the untapped virtual reality market. The Oculus Rift

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Has Another Company Copied the Under Armour Name?

Athletes are familiar with the products of Under Armour, a name that has become almost synonymous with athletic undergarments. The company revolutionized athletic wear In the 1990s, making shirts and other garments that wicked away moisture during strenuous activity. Currently, Under Armour believes that its brand’s reputation is being put on the line. A Weston

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Why Are Trade Secrets Important to the Survival of a Business?

For decades, knowledge of Coca Cola’s secret ingredient has remained a mystery. Many people and companies have attempted to guess the secret ingredient, but to no avail. Some would argue that one of the reasons Classic Coke has been so successful is because no one can truly replicate it. Coca Cola’s secret ingredient is the

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Zwei Bruder Lawsuit An Important Lesson in Trademark Law

Multiple American microbreweries have entered into trademark infringement disputes. With so many breweries now operating across the country, there have been numerous instances of similar brands and company names. In one case, two breweries had the same name but in different languages. Zwei Bruder means “two brothers” in German, which upset Two Brothers Brewing Company in Illinois.

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